Lead Hub: one CRM for every lead

The problem

Leads from several campaigns and forms landed in different inboxes and sheets. Nobody could see at a glance which enquiries were waiting, who owned them, or how long a customer had been left without a reply.

What we did

• One workspace for every project's leads, with status, owner, notes, history and follow-ups on each lead
• Two-way synchronisation with Pipedrive, so the sales team's existing tool stays the source of record
• Email from inside the app through each person's own Gmail, with a library of branded templates and a signature card
• Team hierarchy: admins, team leaders and members, with saved views, a work queue and bulk assignment
• Response-time alerts and a morning digest, call outcomes, and a customer check against the online store

Built with

Cloudflare Workers with a D1 database, Pipedrive API, Gmail API with per-user OAuth, Brevo as a fallback sender, CloudTalk calling, and a self-migrating schema so changes ship without downtime.

Outcome

The team works from one page instead of several tools, every lead has an owner and a timestamped history, and unanswered enquiries are surfaced automatically rather than discovered later. Access is restricted to the PowerXpress team, so the live page shows a sign-in screen.